Marketing and promotional films have a specific purpose: to educate and persuade your prospective clients to take a specific action. To do that successfully, you need a professional filmmaker with an eye for storytelling and a keen understanding of message design.

What to Look for in a Corporate Videographer

The journey to a successful marketing film starts by defining the target audience, the action you want them to take and the thoughts or emotions you want to evoke. From there your corporate videographer will itemize the benefits and differentiators of your business and plug them into a formula to prioritize the most essential elements. The entire film will then scripted, filmed and edited to highlight those features.

Why Choose Godfather Films?

Simply choosing a good videographer is not enough. Research shows that 88% of corporate decision makers use the internet for research. They will remain on your site an average eight times longer and are a whopping six hundred times more likely to fully comprehend your message if a targeted video is included. You need a professional storyteller who can walk you through every step of the process, from target audience definition and message design through scriptwriting, casting, filming, editing and distribution.

Godfather Films founder John Goolsby, is an award-winning filmmaker, author and video communication professor. He has lectured extensively across North America on both the art and science of filmmaking. At Godfather Films, our handpicked team of highly experienced professionals are uniquely poised to ensure that your promotional and marketing video derives its maximum return on investment.